Website Relaunch in Switzerland
A professional website in Switzerland costs CHF 8,000 to CHF 200,000. Twelve guides on budgeting, partner selection, revDSG compliance, conversion and measuring whether the investment paid off.
Your Path to Success
- Establish a realistic budget using Swiss market data
- Account for hidden costs before they appear on invoices
- Choose your delivery model: agency, freelancer or internal team
- Vet partners with the 15-point evaluation checklist
- Plan a timeline that accounts for real-world delays
- Verify revDSG and EAA compliance before launch
- Build trust signals into the design from the start
- Set up conversion tracking so you know what works
- Define ROI metrics and review them 90 days post-launch
Quick Access: I need to...
- Price the project CHF ranges by project complexity. Enough to build a credible budget request.
- Spot budget traps Twelve cost factors that surface after the contract is signed. Know them upfront.
- Agency, freelancer or in-house? Costs, quality and risk for each model. Pick based on facts, not habit.
- Evaluate a web developer Fifteen criteria and twenty-five questions that separate professionals from amateurs.
- Check revDSG compliance Non-compliance fines start at CHF 250,000. A quick checklist prevents expensive oversights.
- Add trust signals The signals Swiss visitors look for before they trust a website enough to enquire.
Common Scenarios
Management wants a budget figure for the relaunch by next week
We received three proposals and cannot tell which is best value
The board wants a realistic project timeline before approving spend
The relaunch shipped and now we need to prove it was worth it
Our legal team flagged data protection concerns on the current site
We get 10,000 visitors a month but almost no enquiries
All Guides in This Series
- Complete Guide A professional website in Switzerland costs CHF 8,000 to CHF 200,000. Twelve guides on budgeting, partner selection, revDSG compliance, conversion and measuring whether the investment paid off.
- What a Professional Website Really Costs Transparent breakdown of the true costs of professional websites in Switzerland: From CHF 8,000 to CHF 200,000+, cost drivers, and how to plan your budget correctly.
- Hidden Costs in Website Projects 12 hidden cost factors in website projects that can blow your budget, and how to plan realistically from the start.
- Agency vs. Freelancer vs. In-House Detailed comparison: Agency, freelancer, or in-house development for your website project? Costs, quality, risks, and when each model fits.
- Website Relaunch: Realistic Timeline Planning Realistic timeline planning for website relaunches: Why projects take 6 weeks to 18 months, the 7 most common delays, and how to avoid them.
- Measuring the ROI of a Website Relaunch How to concretely measure the ROI of your website relaunch: KPIs, tracking setup, calculation models, and realistic expectations for Swiss SMEs.
- Choosing a Web Developer: What to Look For Checklist for selecting the right web developer or agency: 15 evaluation criteria, 25 must-ask questions, and red flags.
- What Professional Swiss Websites Have in Common The shared characteristics of professional, trustworthy websites in Switzerland. From structure to design to content: a guide to quality standards.
- Trust Signals: What Swiss Customers Look for on Websites Which trust signals are particularly important on websites in Switzerland, why they work, and how to use them effectively.
- Why Many Swiss Websites Fail to Convert The most common reasons why websites get visitors but generate no inquiries. Analysis of typical conversion killers and how to fix them.
- revDSG Website Checklist for Swiss Companies Practical checklist for implementing the revised Data Protection Act (revDSG) on your website. All obligations at a glance.
- What Makes Websites Legally Compliant: revDSG Overview for Switzerland The key legal requirements for Swiss websites under the revDSG. From imprint to data protection to cookies: a practical compliance guide.
- European Accessibility Act: What Swiss Companies Need to Know The European Accessibility Act (EAA) also affects Swiss companies selling into the EU. What you need to know about accessibility, deadlines, and implementation.