Excellence Journal Guides About Seal DE

Website Relaunch in Switzerland

A professional website in Switzerland costs CHF 8,000 to CHF 200,000. Twelve guides on budgeting, partner selection, revDSG compliance, conversion and measuring whether the investment paid off.

13 Guides · ~67 min read · Design

Your Path to Success

1
Establish a realistic budget using Swiss market data
2
Account for hidden costs before they appear on invoices
3
Choose your delivery model: agency, freelancer or internal team
4
Vet partners with the 15-point evaluation checklist
5
Plan a timeline that accounts for real-world delays
6
Verify revDSG and EAA compliance before launch
7
Build trust signals into the design from the start
8
Set up conversion tracking so you know what works
9
Define ROI metrics and review them 90 days post-launch

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All Guides in This Series

Overview

Complete Guide

A professional website in Switzerland costs CHF 8,000 to CHF 200,000. Twelve guides on budgeting, partner selection, revDSG compliance, conversion and measuring whether the investment paid off.

~6 min
Part 1

What a Professional Website Really Costs

Transparent breakdown of the true costs of professional websites in Switzerland: From CHF 8,000 to CHF 200,000+, cost drivers, and how to plan your budget correctly.

~6 min
Part 2

Hidden Costs in Website Projects

12 hidden cost factors in website projects that can blow your budget, and how to plan realistically from the start.

~6 min
Part 3

Agency vs. Freelancer vs. In-House

Detailed comparison: Agency, freelancer, or in-house development for your website project? Costs, quality, risks, and when each model fits.

~6 min
Part 4

Website Relaunch: Realistic Timeline Planning

Realistic timeline planning for website relaunches: Why projects take 6 weeks to 18 months, the 7 most common delays, and how to avoid them.

~5 min
Part 5

Measuring the ROI of a Website Relaunch

How to concretely measure the ROI of your website relaunch: KPIs, tracking setup, calculation models, and realistic expectations for Swiss SMEs.

~6 min
Part 6

Choosing a Web Developer: What to Look For

Checklist for selecting the right web developer or agency: 15 evaluation criteria, 25 must-ask questions, and red flags.

~6 min
Part 7

What Professional Swiss Websites Have in Common

The shared characteristics of professional, trustworthy websites in Switzerland. From structure to design to content: a guide to quality standards.

~6 min
Part 8

Trust Signals: What Swiss Customers Look for on Websites

Which trust signals are particularly important on websites in Switzerland, why they work, and how to use them effectively.

~6 min
Part 9

Why Many Swiss Websites Fail to Convert

The most common reasons why websites get visitors but generate no inquiries. Analysis of typical conversion killers and how to fix them.

~5 min
Part 10

revDSG Website Checklist for Swiss Companies

Practical checklist for implementing the revised Data Protection Act (revDSG) on your website. All obligations at a glance.

~5 min
Part 11

What Makes Websites Legally Compliant: revDSG Overview for Switzerland

The key legal requirements for Swiss websites under the revDSG. From imprint to data protection to cookies: a practical compliance guide.

~5 min
Part 12

European Accessibility Act: What Swiss Companies Need to Know

The European Accessibility Act (EAA) also affects Swiss companies selling into the EU. What you need to know about accessibility, deadlines, and implementation.

~5 min